Limoneira Allures Beauty Experts From Around The World To “Unleash
the Beautiful Power of Lemons”
Leading agribusiness
joins forces with noteworthy beauty experts to highlight the various ways
lemons can be used in skin, nail and hair care
(SANTA PAULA, CA) – Limoneira Company, the largest provider of lemons in the country,
has launched a new marketing campaign, Unleash the Power of Lemons,
which connects Limoneira to experts in the areas of health, beauty, food and
beverage, lifestyle, and cleaning; promoting the many innovative uses of
lemons. “The local leaders we’ve paired with are
the movers and shakers in their industries and they’re experts in using lemons
in a variety of creative, useful, and fun ways,” says John Chamberlain, Limoneira’s Director of Marketing. He continues, “Our ten beauty partners are excited to
share their tips for using Limoneira lemons with consumers for easy and natural
beauty solutions.”
Limoneira has come together with beauty experts in Los Angeles,
Chicago, New York City, Miami, San Francisco, Texas, Japan, Manila, China and
Canada. The experts suggest the
following uses for lemons as part of a beauty regime:
·
Billy Yamaguchi: Celebrity stylist and force behind Yamaguchi salons; applies ancient
principles of Feng Shui to beauty techniques; Billy and his team use Limoneira
lemons for their Lemon Cooler Pedicure at the Yamaguchi Salon at the Four
Seasons in Westlake
Village
- Dr.
Chiaki Kawashima: beauty and
skin care expert and graduate of Tokyo Medical University, member of the
Japanese Dermatology Association, the Japanese Cosmetic Science
Association and more, her Azabu Skin Clinic specializes in natural
rejuvenation and creating beautiful skin. Dr. Kawashima offers this simple
and natural exfoliation technique:
Simply rub a cut lemon dipped in ½ teaspoon of sugar over your face
for a few minutes. Do this weekly
to remove dead skin cells and keep your complexion refreshed.
·
Shizuka Bernstein: Lauded as a beauty expert in New York Magazine, Marie Claire, Shape, and NY Daily News, among other publications, Shizuka recommends the following for dull
or damaged hair. Simply combine ¾ cup of
olive oil, ½ cup of honey and 3 tablespoons of lemon juice and set aside. After shampooing your hair, towel dry and
comb lemon juice mixture through and cover hair with a plastic cap. After ½ hour, shampoo hair and rinse
thoroughly. It works beautifully and
will make your hair shine.
- Tayler
Rogers and Kendra Lovik: The wise women behind
the Beauty Mark one of Vancouver's longstanding beauty boutiques that
offers Canadians highly coveted brands and products north of the border.
For their own radiant skin they mix equal amounts of lemon juice and honey
and apply on your face and neck.
After 10 minutes, rinse off with cold water.
·
Kristin Akins: Professional and passionate dedicated Skin Therapist; owner of Pelle
Sana Salon in Chicago; draws on natural elements and knowledge of medical
esthetics to find the perfect treatment for clients, including softening
cuticles with Limoneira lemons.
·
Christine Dychiao: Best known for her blog Manila
Fashion Observer, retail consultant and full-time family woman. She loves easy and natural beauty tips and
suggests applying equal parts of lemon juice and honey to the face and neck for
radiant skin. Leave on for 10 minutes then
rinse off with cold water. Lemons
contain alpha hydroxy acids which
are highly valued in beauty products.
- Paula Valdés Avila: Lauded
as one of the finest hotels in the world, the 32-room Tierra Atacama Hotel
and Spa is an oasis in the rugged Chilean outback. The Tierra Atacama's
Uma Spa is located in a beautiful green retreat with sweet multi-colored
gardens and majestic views of the volcano. A devotee of aromatherapy, Spa
Director Liliana Elgueta, recommends combining 1 part lemon essential oil
with 10 parts jojoba oil to revitalize the complexion.
- Elizabeth
Canler: Owner and founder of Miami Skin Boutique and Spa.
Elizabeth is sought for her suggestions for beautiful, glowing skin. Elizabeth is familiar with the fact that
lemons contain a number of natural properties that enhance hair and skin,
such citric acid, which is often used in
skin-creams, toners and face cleansers to balance the pH of your
skin.
- Sarah
Redmond: Founder
of Cocoon Urban Day Spa, an exclusive urban sanctuary in the heart of San
Francisco where their treatments and services are carried out in a serene
and tranquil environment. Sarah is
European trained and has an internationally recognized degree specializing
in skin care. She recommends using the “Smooth and Clean Skin Rub” (which
can be found on the Limoneira website).
- Norma
Garza: Founder
of Norma’s Touch Skin Specialty Spa, helps Houstonians achieve a glowing
complexion by combining nature and science. The spa offers a comprehensive array of
treatments including microdermabrasion, herbal and chemical peels,
anti-aging, non-invasive skincare and treatments. To control Oily Skin, Nora recommends
combining 2 tbsp. lemon juice, 2 tbsp. vodka, 1 tbsp. distilled water, and
1 tsp. of witch hazel. Apply mixture
with cotton ball to skin then rinse.
This oily skin treatment will keep in the fridge for up to a
week.
“Lemons are one of the
most versatile items in the produce department” says John Carter, Limoneira’s
Director of Global Sales. “Our Unleash the
Power of Lemons campaign takes advantage of today’s technology, and its
fun, informative and easy. Everyone knows that lemons are a great recipe
ingredient and enhancer, but they also have many uses in the areas of health,
lifestyle, beauty, and cleaning. These applications are represented by fun icon
images in conjunction with our consumer QR code that links to our website lemon
shopper pages.”
About
Limoneira
The
Limoneira Company was founded in Ventura County, California in 1893. Their dedication and innovation in the
agricultural industry helped found and develop many institutions that still
exist (Sunkist Growers, Fruit Growers Supply and Diamond Walnut). Today,
Limoneira has evolved into a global company whose mission is to preserve and
promote its tradition, heritage and legacy in agriculture and community
development. With over 7,000 acres of
agricultural production, Limoneira is the largest provider of lemons and
avocados in the United States. In addition to agriculture, Limoneira has a long
history of community building and involvement in residential and commercial
real estate. Finally, sustainability has been woven into Limoneira’s fabric for
over a century with strategic investments in water, solar, soil, and integrated
pest management. For more information,
visit www.limoneira.com.
No comments:
Post a Comment